Personal Brand photography is the art of using high-quality images to tell the story of your brand. Using images to market and advertise your brand not only positions you as an expert in your field but it gives your clients and audience a more authentic experience of your services and products. Whether you are a coach, online entrepreneur, influencer or speaker, beautiful, planned professional photography can really take your brand to the next level.
We would love the opportunity to assist you with your brand photography with a professional, customized photo session that brings every aspect of your brand to life. Not only will we help you create a visual version of your branding message, but we’ll also create a photo experience that will leave you feeling great. Your brand photography will draw clients in and give them a reason to choose you.
We look forward to working with you and bringing your vision to life.
BOOKING YOUR PHOTO SESSION
It’s always best to book your photo session in advance, especially if you are working towards a specific deadline. It’s also important to take the time required for photo selection and editing into account when booking your personal branding session.
THE BRAINSTORMING SESSION
Once you’ve set a date for your photo session, we can begin brainstorming ideas. The photos from your personal branding ideas. The photos from your personal branding session are very multi-purpose. They can be used for your website, promotional materials, blogs, ads, social media, headers, banners and more. That’s why planning and analyzing is so important. Knowing where and how you want to use your images will help us understand whether you’ll require vertical, horizontal or squared images for Instagram. If you will want to use text across any of your images, please let us know so that we can plan de image backgrounds accordingly.
YOUR BRAND DESCRIPTION
We ask that you come up with a brief but detailed description of your brand and what it stands for so that we can find ways to bring this across in your images. If there are specific colors that you would like to incorporate, please let us know.
PRIOR TO YOUR SESSION
Confirm any hair and makeup appointments and confirm the address one week prior to your session. If you will be coloring your hair, this is the time to do it. The day before your session we ask that you prepare your outfits, ensuring that they’re steamed pressed and on hangers. If you want to look great in your photos, make sure you are well hydrated on the day prior and be sure to go to bed early so you will look and feel well rested.
THE DAY OF THE SESSION
Now it’s all about relaxing and enjoying the experience. We will direct on how to pose and ensure that you get the best possible shots. Well take a mix of lifestyle and headshots to give your audience a better view of what you do on a daily basis, we’ll also take some behind the scenes shots for a more personal view of what it’s like to work with you.
After the shoot we will spend time sorting through all of the photos, deleting any photos that didn’t work out. Once we’ve done this, we will send you the proof to review. The proofs will not have been edited so these won’t be the final images. We will get rid of any small imperfections and ensure that the color looks amazing. If there you have any specific editing requests, please let us know.
SELECTING YOUR IMAGES
While our packages do come with a specific number of images, there is always the option to purchase additional shots if you would like to use extra photos. Its best to choose a good mixture of images so that you have little bit of everything available to you. We are always happy to assist you with this process if need be.
You should consider a personal branding session:
If you own any kind of business;
I you are the face of your brand and it is important for people to connect with you;
If you wish to take your business to the next level by stepping up your visual branding;
If you want your ads to look fresh, polished and professional.
A personal branding photography session differs from a typical headshot session in several ways. With headshots, the focus is simply you, usually shot from the waist up. Headshots are incorporated into personal branding sessions, but we don’t just stop there. We dig deep into not just who you ate visually, but telling the story of what you do, and you do it via detail photos, lifestyle shoots, photos of you in action, you with your products, etc.
The possibilities are endless, and each session is customized to best reflect the type of business you run and the message you wish to convey about your brand through images.
Branding photography factors in industry, location, outfits, branding colors, your brand’s message, etc. therefore, our pre-shoot experience will be more involved, we want to learn as much as we can about your brand and your message to help us pre-plan for your sessions. We help you how to best translate your brand into images that you can use on social media, your website and in advertising. Each brand is different, and each session is personalized.
Branding photography sessions also differ from headshots in the different photography techniques applied and locations, you are getting a wider variety of images, and more time spent with planning, consulting, and finally, shooting. Investing in high-quality, authentic photography is required if you want your visuals o play a crucial role in delivering the personality of your brand. Therefore, having a library of images in files to pull from can save you time and money over the long-term. As a result, personal branding photography can have a huge impact your business and your bottom line.